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3 Reasons You MUST Do What You Love

Over the next few weeks, we will walk through each of the 4 steps to the Find Your FIERCE Framework which is how you align your purpose with profit. What I have discovered is that most people have 2 of these parts down already, but you really need all 4 to live as the highest and best version of who you were created to be!


There is a quote by Confucius written centuries ago that says, Choose a job you love, and you will never have to work a day in your life” and since he wrote that, study after study has found that happy people tend to earn more money mostly because they have jobs they absolutely love.  With this in mind, the first step in the Find Your FIERCE Framework is getting clear on your PASSION.  What do you love?  The sad fact is that most people believe that loving what you do is only for a select few. They spend their days in a career that is good enough, focused on their paycheck instead of actually enjoying their day and finding meaningful work.  Well here are 3 reasons why you MUST do what you love;

1.Work takes up 80% of your life. Yep, think about it, we have 7 days in a week and we spend 5 of those days at work. So if most of your time is spent at work, if you don’t want to be there you’re frustrated, depressed and dreading your days. That’s no way to live!

2.To grow in your career you MUST invest in it. When you are not into something, it is difficult to give the extra time and energy to upgrade your skills and it is that extra that moves your career into success year after year, promotion after promotion, new client after new client.

3.Everyone wants to feel fulfilled. If you spend your days doing something you just don’t like doing, how do you ever find contentment in it?  If you are watching the clock, waiting until time to get off, how will the 80% of time you are spending at work ever begin to create your breathtaking future?

If you really want to live a fulfilling, happy life, that leads to your MORE,  you must do what you love.  To get more insight and 8 more reasons you should do what you love, watch this week’s episode of FIERCE Factor TV.  Go to

It’s time for you to take an honest look at the things you like and what you don’t like and really begin to unapologetically only do what you love. Now while you won’t love all of what you do in your professional career, at least 80% of your day should be full of work of things that set your soul on fire!


Nicole Roberts Jones is known for her ability to draw the best out of entrepreneurs, corporate executives, heads of states & celebrities through her expertise in business, program and talent development.   As the creator of the FIERCE Formula Nicole works with entrepreneurs to develop multiple streams of income building an empire from their expertise.  Her corporate training programs partner purpose with performance to develop high-performing employees who excel at work. To learn more and for updates on her programs or services join her mailing list at

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